How I sold almost 2,000 books in twenty hours

June 19, 2014

“My Splendid Concubine” takes flight and joins the top 100 Amazon best-seller list, and carries ancient China with it. On June 18, “My Splendid Concubine” went on sale for ninety-nine cents and was announced with a BookBub e-mail blast. The sale lasts until June 24.

Lloyd Lofthouse's avatarLloyd's Anything Blog

If you are a serious author—indie or traditional—then you’re in business and should have an internet platform. The simplest platform might just be a blog, or it could be more complex with a combination of a website, blog, Facebook page, Twitter account, and an Amazon author page, etc.

Once an author has an internet platform, there’s one more step to seriously consider—to advertise. Although I have been a guest on thirty-one, traditional radio talk shows, advertised in a regional magazine, held several author events in brick and mortar bookstores, earned awards from literary contests and been on several book blog tours, the only two marketing methods that resulted in immediate, measurable sales was through blogging on iLookChina and buying e-mail blasts from BookBub and/or Ereader News Today.

So far, in one year, I’ve paid for two BookBub e-mail blasts, and three with Ereader News Today, and they have all…

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Raise the Red Lantern: a look at China’s concubine culture

June 18, 2014

This film was directed in China by Zhang Yimou in 1991, and it offers a view of life within a closed, culture of patriarchy (male dominated). The film is set in the 1920s during the Warlord Era, and it focuses on the ever-shifting balance of power between the various concubines while the husband ignores much of what’s going on—taking his pleasures when he feels like it.

Before 1949, women in China were the property of men who did what they wanted with that property.

China’s central government approved of the screen play but then banned the film for a time, because it paralleled the return the concubine culture in today’s China where wealthy married men support single women (the concubines) and often buy them apartments in trade for exclusive sex and companionship. But there is a difference. Today, in China, women are not the property of men as they were in 1920.

In fact, when my wife and I lived in Southern California, we ate at a small restaurant near our home. The owner was a former concubine of a wealthy Chinese man, who paid her off and sent her packing when she got too old. He used his influence and wealth to help her reach the United States while he went in search of a younger beauty to replace her. She used the money he paid her to leave to start a business in the U.S. She was lucky. Many modern-age concubines are just abandoned and have to find another master to support them and beauty fades.

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Lloyd Lofthouse is the award-winning author of My Splendid Concubine [3rd edition]. When you love a Chinese woman, you marry her family and culture too. This is the love story Sir Robert Hart did not want the world to discover.

His third book is Crazy is Normal, a classroom exposé, a memoir. “Lofthouse presents us with grungy classrooms, kids who don’t want to be in school, and the consequences of growing up in a hardscrabble world. While some parents support his efforts, many sabotage them—and isolated administrators make the work of Lofthouse and his peers even more difficult.” – Bruce Reeves.

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A close look at Inner Mongolia through “Wolf Totem”

June 17, 2014

Another way to learn about China is through Chinese literature and film. Jiang Rong is the pen name for Lu Jiamin, a Chinese citizen and author. Set during the Cultural Revolution, Wolf Totem describes the education of an intellectual living with nomadic herders in the grasslands of Inner Mongolia.

The publisher of Wolf Totem says this novel is an epic Chinese tale and that’s true. Wolf Totem taught me a lot about this almost extinct culture. I learned about the fascinating connection between wolves and Mongols and why this connection may have been the reason why Genghis Khan was so successful in his conquests.

I recommend this novel to anyone who wants to learn more about the life of the Mongols and another perspective of Mao’s Cultural Revolution.

However, the theme that runs through the novel of maintaining a balance with nature is a bit overdone. I got the message the first time the characters talked about it but then the topic comes up repeatedly—a bit too much but an insignificant criticism of a book worth reading

I won’t give away the ending, but don’t expect it to be happy. Most Chinese novels don’t end with happy endings.

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Lloyd Lofthouse is the award-winning author of My Splendid Concubine [3rd edition]. When you love a Chinese woman, you marry her family and culture too. This is the love story Sir Robert Hart did not want the world to discover.

His latest novel is the multiple-award winning Running with the Enemy.

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Why bother to censor anything in China?

June 11, 2014

There are hundreds of thousands of expatriates in China. They come from all over the globe, as the Middle Kingdom is becoming the center of the world again.

Alexandra Pearson, one of those expatriates, originated from the south coast of England, and she has lived in Beijing for almost twenty years.

Pearson is the daughter of a British diplomat and first lived in Beijing in 1982. She speaks fluent Mandarin and has traveled extensively in China.

In fact, Pearson earned a degree in Chinese at the University of Westminster then returned to Beijing in 1992 to study at the Central Conservatory of Music.

However, in 2004, she opened The Bookworm in Beijing—a bookstore, lending library, literary venue and restaurant. Today, there are locations in Beijing, Chengdu and Suzhou.

In 2006, Pearson gained a business partner in Peter Goff, an Irish journalist and another expatriate. He opened the Chengdu and Suzhou Bookworms. In recent years, there have also been literary festivals organized by The Bookworms in all three cities.

In fact, books banned in Mandarin are often available in English and/or other languages and the Chinese Communist Party does nothing to censor banned books published in those other languages. Consider the fact that learning how to read and speak English is mandatory in China’s public schools, and one has to wonder why bother to censor anything unless its another way to generate jobs and keep the people busy.

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Lloyd Lofthouse is the award-winning author of My Splendid Concubine [3rd edition]. When you love a Chinese woman, you marry her family and culture too. This is the love story Sir Robert Hart did not want the world to discover.

His latest novel is the multiple-award winning Running with the Enemy.

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Sign up for an E-mail Subscription at the top of this page, or click on the “Following” tab in the WordPress toolbar at the top of the screen.

About iLook China

China’s Holistic Historical Timeline


Eating swiftlet bird saliva

June 10, 2014

Just the thought of eating soup made from bird saliva gives me the shivers. However, there is a history behind this Southeast Asian delicacy and there may be health benefits but also some degree of danger for a few people.

Myth has it that The Chinese have been eating this saliva for 1,500 years since the Tang Dynasty (618-907 AD). But another myth says China’s most famous eunuch, Admiral Zheng Hi, brought these nests made from bird saliva back to China in the 15th century.

What we do know for sure is that the Chinese have been making soup from imported swiftlet nests from Southeast Asia for centuries.

A Review of Scientific Research on Edible Bird’s Nest from the 1990s of a few comprehensive scientific studies in Asia and China revealed that this particular bird saliva appears to play a crucial role in major normal cellular processes and may help resist the effects of aging.

However, the Malaysian Society of Allergy and Immunology reported that for a few people there is a major risk of an allergic reaction after eating Bird’s Nest Soup and death could occur.

To be fair to the birds and their saliva, eating peanuts and getting flu shots may also end in allergic reactions with severe symptoms that may lead to death—for a few.

_______________

Lloyd Lofthouse is the award-winning author of My Splendid Concubine [3rd edition]. When you love a Chinese woman, you marry her family and culture too. This is the love story Sir Robert Hart did not want the world to discover.

His latest novel is the multiple-award winning Running with the Enemy.

Subscribe to “iLook China”!
Sign up for an E-mail Subscription at the top of this page, or click on the “Following” tab in the WordPress toolbar at the top of the screen.

About iLook China

China’s Holistic Historical Timeline