One Chinese market sells 12 million flowers for Valentine’s Day.
In fact, Dounan Flower Market located in Yunnan’s provincial capital sells 12 million or more flowers every day and is the largest marketplace for cut flowers in China.
Due to increased sales for Valentine’s Day, Dounan Flower Market extended its trading hours 10 days ahead of the February 14 lover’s holiday. Source: Prokerala News
The real Chinese Valentine’s Day, not the one from America on February 14, is celebrated on the 7th day of the 7th lunar month in the Chinese calendar.
Sufei, the host of Sexy Beijing, hits the streets to discover Valentine’s Day in China and has fun doing it.
There is a love story about the seventh daughter of Emperor of Heaven and an orphaned cowherd.
When the couple fell in love, the emperor separated them.
The daughter was forced to move to the star called Vega and the cowherd to the star named Altair.
They are allowed to meet once a year on the 7th day of 7th lunar month. Talk about heartache.
China’s ancient Valentine Day is also called The Daughter’s Festival.
However, the foreign Valentine’s Day is gaining popularity among younger Chinese.
The China Daily reported the “Desire for Valentine’s roses is pushing up prices.”
Liu Xu, who owns a florist shop in the capital, was quoted saying, “I think I can charge at least 15 yuan per rose on February 14. The better ones can cost up to 20 yuan each.”
Discover all about Banning Virtual Love for the Troops in China.
______________
Lloyd Lofthouse is the award-winning author of the concubine saga, My Splendid Concubine & Our Hart. When you love a Chinese woman, you marry her family and culture too.
If you want to subscribe to iLook China, there is a “Subscribe” button at the top of the screen in the menu bar.
iLook China 
Actually there are two “lovers days” in Chinese tradition. One is the “Seven Daughters Festival” as described in your article (when the star Vega “crosses” the Milky Way to meet “Altair”, around the first Weekend in August).
The other Chinese lovers day is Yuen Xiao or Lantern Festival which is the 15th day after the Chinese New Year. It is called Chinese lovers day because in ancient times, young people like to go out with each other “to look at the Lanterns”, ie, dating in modern sense, without objection from their parents.
Today, the two Chinese Lovers Days are gradually replaced by the Mid-Autumn Festival when the moon is the brightest of the year, (probably after Teresa Teng’s “the Moon Represents My Heart” made top hit in the 70’s). “In front of the flower under the moonlight” usually is the most romantic description in Chinese literature.
Thank you. I mentioned the Yuen-Xiao or Lantern Festival in a post, which appeared on February 17. I wrote of the Mid-Autumn Festival on September 22, 2010. I’ve written more than eleven hundred posts and am always looking for fresh topics.